I’m a Beauty Editor—These Are the 11 Affordable Beauty Buys I Swear By


While I’m very lucky to be given products to try out for my job, I also love spending my money on beauty products too. My collection is a nice split of expensive and affordable products. I’m not precious about how much things cost; I just need them to work.

There are certain products, like foundation, face oils, body lotion and face masks that I like to invest in. I’ve done the legwork, and these are the categories that I, personally find to be the most effective when I throw some more money at it.

Outside of this, I’m all about a drugstore find, especially when it comes to makeup such as mascara and lipstick. Also, affordable brands have stepped up recently, especially in skincare, to give us results-driven products at a fraction of the cost of their competitors.